Social Media Content Management
Duties
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Promoted and marketed New York Times contributor Charreah Jackson's book Boss Bride
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Graphically designed more than 30 engaging social media posts and captions
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Scheduled days/times to upload 3 posts a day to maintain consistency and increase visibility
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Reached more than 100,000 Instagram impressions
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Increased audience engagement and growth by 3%
Duties
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Completed three-week rotations that supported content creation and distribution: newsletters, social media and homepage production
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Developed and spearheaded a weeklong social media awareness campaign for BIPOC mental health month across the AJC’s social platforms (Instagram, Twitter, Facebook) that reached more than one million followers collectively
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Socialized and scheduled media posts across the AJC’s Instagram, Twitter and Facebook channels